Salon de l'automobile
Event organized every 2 years, the Lyon Motor Show will take place from 26 to 29 September 2019 in the wake of that of Frankfurt. The organizer reveals the official poster of this event which attracted 62 000 visitors during the last edition.
The Lyon Motor Show is alternating with the Mondial de Paris and will be the largest French salon in 2019. For this new edition, Anne-Marie Baezner, Director of the Lyon Motor Show, wanted to focus on the dynamics of the automobile and innovation. With this goal in mind, the creative team of Live by GL events Paris agency, led by Chloé Destang, Director of the graphic studio had the mission to mark the spirits with a real graphical evolution versus the achievements of 2017 and 2015. The evolution of the automobile towards the connected whole is found in the choice of a very contemporary graphic processing, thus marking a true rupture. The result: a dynamic, futuristic, connected and electric illustration of the car of tomorrow.
Salon focused around sales, the Lyon show attracts brands and no doubt that the 2019 edition will look great with the presence of the largest manufacturers. The 2019 edition will also feature "Le Village du Sport Automobile" and will include many outdoor and indoor events. Mobility, a major challenge for major European cities, will also be at the heart of the show, within the Mobility Village, and will show the extent of the offer of the Lyon metropolis and its region.
Finally, the legendary cars will also be in the spotlight in Lyon while the famous dinner of pilots and chefs become a highlight of the show, is renewed.